Copy of 12. TrooRa The San Francisco Issue ‘21

LAVISH EVERGREEN SKINCARE

Herbalist Sarah Buscho creates a plant-based skincare brand connecting us to the planet

BY NEHA SURADKAR PHOTOS COURTESY OF EARTH TU FACE E arth Tu Face is a skincare brand created in San Rafael, California, founded by herbalist Sarah Buscho. It is an all-natural, sustainably sourced skincare line formulated to recognize that we are all part of the Earth. Buscho grew up amidst nature, running barefoot and wild in a California garden, weeding vegetables, climbing trees, and making things from the plants. Her father believed it was essential to grow their food organically as much as possible. So, Buscho spent her childhood playing in the garden and learning to plant and grow alongside her father. With her discerning skin, she tried many products that were available in the 1990s and early 2000s and was not completely satisfied with any of those. So, she started making her potions and studied Western herbalism and various other nurturing modalities that eventually made it into her formulation process. She was inspired by nature, where nothing is wasted and every step leads into something else. Buscho believes that ecosystems are circular. Every “waste” component is picked up and used by something.

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