Copy of 12. TrooRa The San Francisco Issue ‘21

Tarelaite. She spent a significant amount of time working on it and made every piece unique. She still spots people on the streets of Lithuania wearing this collection. Also, since this collection was made more out of passion than for commercial reasons, that makes it even more special for her. Another nature-inspired collection was Tropics, composed of simple, effortless summer pieces. They were designed with silks and cashmere with prints that included tropical gardens, flowers, birds, and Chinese paintings, with small decorative details that make them unique. The outfits are suitable for special occasions and everyday wear. Some of the other collections have been inspired by Colours, Dreams, Elements of Life, Cupcakes, etc. Tarelaite feels that the Cupcake collection represents her personality, which is cute and colourful. Making clothes from all-natural fabrics and using all the scraps to make new pieces is how Apoteca contributes to the environment. Also, Getting all their pieces hand- sewn by local women of Lithuania

helps the community by providing employment opportunities. For Tarelaite, designing is a way to express herself. It brings her joy and happiness. She feels that, while making commercial pieces, you tend to lose yourself and focus only on the monetary aspect. Real fashion is creating what you like and what makes you happy. Apart from designing, Tarelaite enjoys styling for editorials, and her work has been photographed and published in some well-known fashion magazines. When not engaged with the day to day operations of Apoteca, Tarelaite enjoys travelling. She is a culture and food enthusiast. She loves to know about different cultures or meet people and attend events. Everything, she believes, is a source of inspiration. Tarelaite believes in dressing up in a colourful way and getting noticed in the crowd. She is going really strong with Apoteca. Reaching happiness is what drives her. She feels that starting is easy, but staying on and surviving is an art—and she is trying to master the art.

376

Powered by