watch brands. Inside this broad spectrum of African American- owned companies struggling to stay afloat, Talley & Twine comes to assure that it can be challenging yet possible for a brand to thrive. “As the largest, Black-owned luxury watch company, Talley & Twine is proud to offer a little piece of luxury to every type of shopper for seven years now.” By harmonizing a vintage aesthetic with a contemporary spirit and bringing a touch of glamour to the Black community, the famous watch brand continues to gain popularity and company lies with the underrepresentation of African Americans in the industry. “African Americans were being largely ignored. I knew this represented a huge opportunity for us. Most luxury designers that many people support aren’t making products with their main consumers (the minority population) in mind. Products aren’t made for us, usually– and I wanted to create something that was designed for us, by us.” After saving the last paycheck from his old job, Williams moved to Virginia with just enough money for a one-way ticket. Deep in his heart, he knew that this was the start of something special; serve its purpose. For Williams, his decision to start a luxury watch
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